Kara Swisher

Recent Posts by Kara Swisher

Exclusive: MSN U.S. Head Scott Moore to Depart Portal

Scott Moore, who runs the U.S. arm of Microsoft’s MSN portal, will depart the company, according to sources.

The well-known content exec is reportedly headed to another job, sources said.

Moore has worked at Microsoft twice in this career — first as publisher of its Slate online magazine. He came back to the software giant in early 2009, after a stint at Yahoo running its media operations.

At MSN, he was U.S. executive producer, responsible for leading the content and programming strategy for the service. Some of his most prominent initiatives were several innovative sites with Hollywood producers BermanBraun, as well as a rehaul of MSN in 2009.

What Microsoft does next with its portal business is a big question, of course, as it has aimed all its firepower — and gigantic piles of money — at its Bing search service. Thus, MSN, while one of the more highly trafficked sites on the Web, has often taken a back seat.

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Just as the atom bomb was the weapon that was supposed to render war obsolete, the Internet seems like capitalism’s ultimate feat of self-destructive genius, an economic doomsday device rendering it impossible for anyone to ever make a profit off anything again. It’s especially hopeless for those whose work is easily digitized and accessed free of charge.

— Author Tim Kreider on not getting paid for one’s work