Kara Swisher

Recent Posts by Kara Swisher

Microsoft Rejiggers Its Yahoo Search Alliance Leadership, Too

Yahoo — which I reported yesterday had named Laurie Mann as the new head of its key search unit — is not the only one making changes in leadership working with Microsoft on its limping search alliance. Longtime Microsoft veteran Greg Nelson is leaving his role as GM of strategic alliances, which includes the search partnership with Yahoo. Yahoo’s new interface at the software giant will be Bob Wyler, who has been with the alliance team since the deal was struck in 2010. Nelson will take on a new job as GM for a unit called “Display + Monetization,” working on digital advertising initiatives across the company in the advertising business group, under Online Services Division COO Rik van der Kooi.

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There was a worry before I started this that I was going to burn every bridge I had. But I realize now that there are some bridges that are worth burning.

— Valleywag editor Sam Biddle