Peter Kafka

Recent Posts by Peter Kafka

Twitter Asks You How You Use Twitter While You Watch TV, While You’re Watching TV and Using Twitter

As we’ve noted many times, Twitter is very interested in linking itself with the TV business. (Facebook too, but that’s a different story.)

And as we noted last month, Twitter has recently started asking its own users if they connect Twitter with TV, via online surveys.

Here’s a new survey, which is even more direct about the Twitter/TV linkup. This comes to us via Eli Langer, a social media producer at CNBC, and what’s most interesting is that it:

  • Is explicitly about watching football and using Twitter, and that
  • The invitation to participate in the survey showed up in Langer’s feed shortly after kickoff during last night’s “Monday Night Football” finale.

Here’s the query:


And here’s the four-part survey, which seems pretty self-explanatory:

And, for what it’s worth, sometime late last night, my feed filled up with football.

Hey! Before you go: On the off chance that I don’t type at you any more this year at this website, may the rest of your 2013 be filled with things you like and love. See you soon.

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Another gadget you don’t really need. Will not work once you get it home. New model out in 4 weeks. Battery life is too short to be of any use.

— From the fact sheet for a fake product entitled Useless Plasticbox 1.2 (an actual empty plastic box) placed in L.A.-area Best Buy stores by an artist called Plastic Jesus