Here’s How Much Twitter’s Top Dogs Are Worth This Morning

Spoiler: A lot. And it will likely shoot up in a few hours.
breaking bad money stack

Dick Costolo Makes $14,000 a Year in Take-Home Pay

(And another $11 million-plus in stock awards.)

Like That TV Ad You Just Saw? Twitter Wants to Show You Another One.

Twitter makes another play for TV ad money, with “TV ad targeting.”

Twitter Firms Up Top Ranks With CTO, Tightens Product and Design Roles

More changes at the top for Twitter’s C-Suite.

News Byte

Twitter Poaches Another Googler for Biz Dev Position

Twitter has snatched up Matthew Derrella, a former Google business development director, Derella announced Monday morning via his Twitter account. As was first reported by AdAge, Derella will head up ad agency partner relations, working under global revenue president Adam Bain. The hire comes in the wake of Twitter luring away a number of Googlers for high-ranking positions, including comms chief Gabriel Stricker and VP of global online sales Richard Alfonsi.

Twitter’s Pitch Deck for Big Advertisers (Slides)

How Dick Costolo’s ad guys hunt big games: Hand-holding and bulk discounts. Plus: New targeting tools are on the way.

Recruiting the Draft Picks: Twitter’s Internal Shuffle, Spurred by a Year-Long Talent Raid on the Valley

Twitter’s major recruiting undertaking over the past year has resulted in multiple key hires for the company.

Twitter’s Ad for Its Ads (Video)

Easy as cake — in theory. And if it actually works, a quietly big deal for Dick Costolo.

Twitter Grabs Two Googlers for International Advertising Expansion

The online communications network goes hunting for talent at search giant.

Twitter Quietly (Finally) Launches Self-Serve Ads

Still a small test. But if Twitter’s ad biz is ever going to get big, this will be an important step.

Bill Simmons Knows How to Fix Twitter

Here's a Promoted Tweet Survey From TWTRCON