Twitter Mirror: Celebrities’ New Publicity Machine

It’s no simple job to manufacture authentic, spontaneous celebrity photos. Enter the Twitter Mirror, just offstage at awards shows and in talk-show greenrooms.

Three Women Dick Costolo Wishes Were Tweeting

The “very important tweeters” the CEO has his eye on all have something in common: They’re funny.

With Flashy Pogue Deal and Couric Video Show on Deck, Marissa Mayer’s Content Strategy Emerges

The new media mogul will see you now.

ATD Week in Review: Elon Musk’s Hyperloop Plans and Zynga’s New Org Chart

The week in AllThingsD, in one convenient post. You’re welcome!

Fame On: Facebook Testing VIP-Only App

A new app could make it easier for celebrities to see what regular people are saying about them on Facebook — and get them to post more on the site.

ATD Week in Review: Facebook Gets More Twittery and Kara’s Open Letter to Jeff Bezos

The week in AllThingsD, in one convenient post. You’re welcome!

Facebook Takes on Twitter by Courting Celebrities, Building Twittery Tools

The world’s biggest social network is paying attention to its smaller rival by taking pages from its playbook, like cozying up with Hollywood and building tools like a “trending topics” feature.

Pop Culture Web Publisher BuzzMedia Lays Off 20 Percent of Staff, Restructures

The company behind sites like Spin and Idolator lets go of 50 people, plans to hire 25 others.

People Tries to Boost Subscriptions by Selling a New iPhone App

Meet Celebwatch, a Twitter/People.com mashup. You can pay Time Inc. a buck a month for it, but they’d prefer to give it away.

News Byte

Plaor Hires Former Zynga Designer for Social Games-Celebrity Mash-Up

Plaor, a Los Angeles-based social games maker that hopes to allow fans to interact and play directly with celebrities, has hired former Zynga poker designer Shawn Carnes to the position of Director of Game Design. The company said that Carnes will focus on designing the company’s flagship product, Hollywood Poker, which is live on Facebook and will launch soon on mobile.

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