Rio Caraeff

President & CEO

Caraeff has long had his fingers in various media pies. Before leading VEVO, he worked for Universal Music’s eLabs, where he handled electronic commerce initiatives, Internet exploitation, and new technology business opportunities worldwide. Before that, he worked in film, TV, games and music for Propaganda Films, various divisions of Sony and Capitol Records. If that name sounds familiar, it’s probably because he has been all over the press in recent years: Fortune magazine’s “40 under 40” (three years running), Fast Company’s “100 Most Creative People in Business,” Evening Standard’s “London’s Most Influential People” and Vanity Fair’s “The Next Establishment.” Both the LA Times and Digital Media Wire named him one of the top digital executives to watch. We’re watching.

Posts With Rio Caraeff

YouTube Is Ready to Invest in Vevo, but the Deal Isn’t Done

A deal will let YouTube hang on to its most popular content, and provide real money for Vevo and music label owners.

Vevo’s YouTube Deal Expires in Three Days. But the “Hulu for Music Videos” Site Won’t Go Dark.

Both sides need each other. And they’ve got a few more months to make something work.

With a New Design, Vevo Asks Music Video Fans to Stick Around

And if it makes the “Hulu for Music Videos” joint venture that much more attractive to suitors like Facebook, that doesn’t hurt, either.

Vevo’s Rio Caraeff Profits From Ubiquity (Video)

Rio Caraeff doesn’t run a normal start-up. His two-year-old Vevo, which is a video distributor for the music labels, took in $150 million in the past year. Here are his highlights from D: Dive Into Media.

Vevo CEO Rio Caraeff: We Made $150 Million Last Year

Vevo CEO Rio Caraeff announces the company’s financials for the first time onstage at D: Dive Into Media.
Rio Caraeff of Vevo

More Stars for D: Dive Into Media — Jason Kilar, Dick Costolo and Martha Stewart Join Us Onstage

Our first-ever media conference kicks off in a litte more than a month. And we’ve added the heads of Hulu, Twitter and Martha Stewart Living to a star-studded cast.

Game On! ESPN’s New Boss, John Skipper, Debuts at D: Dive Into Media.

Time to introduce another D: Dive Into Media speaker, and this one’s very timely: The first onstage interview with the new head of cable TV’s MVP.

Hollywood Meets Silicon Valley, Up Close and Personal: YouTube CEO Salar Kamangar Comes to D: Dive Into Media

North meets South, tech meets content, and the rest of the world gets a rare opportunity to meet one of Google’s most important — and least known — players.

More Moguls for D: Dive Into Media — Clear Channel, Legendary Pictures and Vevo Join the Cast

Heavyweights from radio, Hollywood, and Web video join a star-studded roster for All Things Digital‘s first-ever media conference: Bob Pittman, Thomas Tull and Rio Caraeff come aboard.

Vevo Bounces Back From a Rough Start With 20 Million Streams a Day

Remember Vevo, the “Hulu for music video” service that launched with a lot of fanfare, then earned a ton of lousy press for an error-filled launch? It has fixed its tech problems and is doing just fine, thank you very much. Vevo says it is generating around 20 million video views a day, which puts it on track to generate some 600 million views a month. Next step: Turning those views into dollars.

Vevo, Big Music’s Hulu, Launches Dec. 8