toys

Toca Boca CEO Bjorn Jeffery: Adults Don’t Understand How Kids Play

Eric Johnson in Mobile on December 10, 2013 at 1:40 pm PT

Well, most of them, anyway.

Disney Infinity Crosses the Platforms: Toy Box Mode Will Work Across Four Consoles and the iPad

Eric Johnson in Product News on August 14, 2013 at 7:01 am PT

The buzzed-about game’s mobile strategy explained.

Why Some Videogame Characters Get Toys, and Others Don’t

Eric Johnson in Commerce on June 24, 2013 at 11:00 am PT

Why you can’t hug Om Nom until he’s been downloaded a couple hundred million times.

Outfit7 Says Its Talking Friends Apps Have Been Downloaded More Than One Billion Times

Eric Johnson in News on June 14, 2013 at 12:01 am PT

Also: Talking Tom & co. have a TV show (and maybe a movie) on the way.

The Toy Story at E3: Why Videogame Makers Are Also Pushing Physical Toys This Year

Eric Johnson in News on June 13, 2013 at 2:18 pm PT

“Kids today are so different than they were 10 years ago.”

LeapFrog’s Latest Gadget for Kids: Magic Pen for Both E-Reading and Writing

Lauren Goode in Product News on April 30, 2013 at 7:17 am PT

Now if you could just tear your kid away from the iPad …

Interactive Kids’ Toys That Go Beyond the Touchscreen

Bonnie Cha in Product Reviews on January 3, 2013 at 6:00 am PT

Talking Friends Superstars and Ubooly combine traditional toys with tech for interactive playtime.

GoldieBlox: A Construction Toy With a Story Line Builds Girls’ Interest in Engineering

Lauren Wilson in News on December 19, 2012 at 4:49 am PT

The toy, which began as a Kickstarter project of Stanford University engineer Debbie Sterling, features a spunky inventor heroine.

Amazon Expanding In-App Purchases to Include the Sale and Delivery of Physical Goods

Tricia Duryee in Commerce on September 10, 2012 at 7:30 am PT

The ability to sell physical goods inside applications is the best demonstration so far of Amazon’s tablet and commerce businesses coming together.