What Sports Would You Pay to Watch Online?

In the online world, where sites like Hulu and TV.com give free access to content, sports video is somewhat of an anomaly. The leagues, networks and other rights-holders that stream live games are among the few mainstream businesses that have been successful at charging people for Web content.

If you ask the sports leagues why they can do it, many say it’s because of their product. There is such an abundance of sporting events that all of them can’t be broadcast on television. But somewhere, someone usually wants to watch those events.

Prices vary–the National Hockey League sells access for $159, while $19.95 gets you a season pass to Major League Soccer’s MLSLive.tv.

Earlier this decade, before YouTube became a household name, skeptics doubted that streaming sports would work. “People at the time said no one will watch video online. Even if they will, they will never pay you for it,” says Bob Bowman, chief executive of Major League Baseball Advanced Media, which operates MLB.tv.

Read the rest of this post


Must-Reads from other Websites

Panos Mourdoukoutas

Why Apple Should Buy China’s Xiaomi

Paul Graham

What I Didn’t Say

Benjamin Bratton

We Need to Talk About TED

Mat Honan

I, Glasshole: My Year With Google Glass

Chris Ware

All Together Now

Corey S. Powell and Laurie Gwen Shapiro

The Sculpture on the Moon

About Voices

Along with original content and posts from across the Dow Jones network, this section of AllThingsD includes Must-Reads From Other Websites — pieces we’ve read, discussions we’ve followed, stuff we like. Six posts from external sites are included here each weekday, but we only run the headlines. We link to the original sites for the rest. These posts are explicitly labeled, so it’s clear that the content comes from other websites, and for clarity’s sake, all outside posts run against a pink background.

We also solicit original full-length posts and accept some unsolicited submissions.

Read more »