Heading Off Privacy Problems — Before They Arise

When General Electric Co. was getting ready to launch a home energy-monitoring appliance last year, it called in an unusual expert: the company’s chief privacy leader, Nuala O’Connor Kelly.

Ms. Kelly quizzed the product developers on how they planned to use the data collected by the device and advised them on what to write in the appliance’s “energy data privacy policy” for consumers.

Welcome to the new world of corporate privacy.

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