Liz Gannes

Recent Posts by Liz Gannes

Social Loyalty Service Topguest Acquired by Loyalty Platform ezRez

Topguest, which rewards users for sharing their location with services like Foursquare by giving them rewards program points from vendors like Virgin America and Hilton, has been bought by ezRez (warning: ugly Web site), which helps companies run loyalty programs. Both companies are headquartered in San Francisco and Topguest’s service will continue to operate. Topguest had an impressive set of business deals for a young start-up, but Foursquare, Klout and others now run their own social rewards programs.


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Another gadget you don’t really need. Will not work once you get it home. New model out in 4 weeks. Battery life is too short to be of any use.

— From the fact sheet for a fake product entitled Useless Plasticbox 1.2 (an actual empty plastic box) placed in L.A.-area Best Buy stores by an artist called Plastic Jesus