John Paczkowski

Recent Posts by John Paczkowski

Kindle Fire Ad Requests Spiked 261 Percent on Christmas Day

December’s holiday season brought with it record sales for Amazon’s new Kindle Fire tablet. No surprise, then, that Internet traffic from the device spiked on Christmas day, as Santa’s good little boys and girls fired their Fires up for the first time.

According to Millennial Media, ad requests on its network from the Fire increased 261 percent on December 25th and another 46 percent on the 26th.

And for Christmas week entire?

Average daily growth of 113 percent.

Which is impressive. And to be clear, this is not a throwaway metric. Millennial Media’s mobile ad network is among the largest in the United States, second only to Google’s, so this spike is very real. That said, it will be interesting to see how much staying power the Fire has now that the holidays have ended and we’re headed into 2012, which will see the debut of Apple’s next iPad.


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December 30, 2013 at 6:49 am PT

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December 29, 2013 at 2:12 pm PT

BlackBerry Pulls Latest Twitter for BB10 Update

December 29, 2013 at 5:58 am PT

Apple CEO Tim Cook Made $4.25 Million This Year

December 28, 2013 at 12:05 pm PT

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I think the NSA has a job to do and we need the NSA. But as (physicist) Robert Oppenheimer said, “When you see something that is technically sweet, you go ahead and do it and argue about what to do about it only after you’ve had your technical success. That is the way it was with the atomic bomb.”

— Phil Zimmerman, PGP inventor and Silent Circle co-founder, in an interview with Om Malik