What Facebook Should Buy Next
Facebook obviously has learned one lesson of the Internet bubble. If you have a $100 billion market cap and no way to make money, find a way to spend it.
We’re being mean. The $1 billion Mark Zuckerberg spent on Instagram is pocket change and the deal’s purpose wasn’t handwaving to convince investors he was finding a solution to Facebook’s profits challenge. He’s still trying to please users, God bless him, especially mobile users, who love Instagram to customize the look of photos they snap with their smartphones.