Peter Kafka

Recent Posts by Peter Kafka

Twitter Buys Start-Up to Boost “Revenue Engineering Team”

Twitter has “acqhired” the team behind social media analytics start-up Hotspots.io. At least three members of the start-up have joined Twitter’s “revenue engineering team” to build tools for Twitter advertisers and publishers. Hotspots.io graduated from start-up factory Y Combinator a year ago, but at that time called itself Moki.tv, a “personalized TV guide for streaming video online.”


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Another gadget you don’t really need. Will not work once you get it home. New model out in 4 weeks. Battery life is too short to be of any use.

— From the fact sheet for a fake product entitled Useless Plasticbox 1.2 (an actual empty plastic box) placed in L.A.-area Best Buy stores by an artist called Plastic Jesus