Peter Kafka

Recent Posts by Peter Kafka

Being John Malkovich Means You’re Bored, and You’re Monkeying Around With an iPhone

The good news: Apple’s newest Siri ads feature John Malkovich, who’s pretty cool.

The bad news, if you’re an Apple fan: Just like Apple’s other recent Siri ads, these don’t make Siri seem very cool.

In the first one, there’s at least the suggestion that Siri will help Malkovich find a restaurant where he can get some sausage. So that’s something, at least.

But the second one, where Malkovich is sitting around by himself, just killing time with his iPhone, without any discernible purpose?

That’s pretty realistic, actually. But it’s not fun to watch:

But, like I said, Malkovich really is cool. There are a gazillion furniture-chewing scenes I could pick to illustrate this, but for some reason I’ve always been partial to his preposterous Russian poker heavy, from “Rounders”:


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I think the NSA has a job to do and we need the NSA. But as (physicist) Robert Oppenheimer said, “When you see something that is technically sweet, you go ahead and do it and argue about what to do about it only after you’ve had your technical success. That is the way it was with the atomic bomb.”

— Phil Zimmerman, PGP inventor and Silent Circle co-founder, in an interview with Om Malik