Peter Kafka

Recent Posts by Peter Kafka

Done Deal: 10 Weeks Later, Salesforce.com Owns Buddy Media

Ten weeks after announcing the deal, Salesforce.com has completed its $750 million acquisition of social marketing service Buddy Media, according to people familiar with the companies. The prospect of closing the transaction quickly helped Salesforce beat a rival bid from Google.


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There was a worry before I started this that I was going to burn every bridge I had. But I realize now that there are some bridges that are worth burning.

— Valleywag editor Sam Biddle