Kara Swisher and Walt Mossberg

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An Amazonian Challenge: Jason Del Rey Joins All Things Digital, Covering Online Commerce

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We are thrilled to welcome Jason Del Rey to the staff of AllThingsD, where the accomplished reporter will be covering e-commerce.

That includes such critical companies as Amazon, Groupon, eBay and the fast-growing online payments business, as well the escalation of the Internet of Things and the continued mashup of the offline and online worlds.

Del Rey is perfectly suited to the task, having been a business journalist since 2007, when he joined Inc. magazine in order to write about startups and fast-growing small businesses across all industries.

He was most recently a reporter at Advertising Age, where he covered older digital media companies such as Yahoo and AOL, and upstarts such as BuzzFeed and Gawker Media.

Del Rey has also worked as the executive editor of Open Forum, a Web publication for small business owners and entrepreneurs. He is a graduate of Georgetown University and the Columbia University Graduate School of Journalism.

The entire AllThingsD staff is thrilled to welcome Jason, who will be starting in two weeks.

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Another gadget you don’t really need. Will not work once you get it home. New model out in 4 weeks. Battery life is too short to be of any use.

— From the fact sheet for a fake product entitled Useless Plasticbox 1.2 (an actual empty plastic box) placed in L.A.-area Best Buy stores by an artist called Plastic Jesus