Peter Kafka

Recent Posts by Peter Kafka

BBC America, Twitter Announce Video Ad Deal

Here’s one of those Twitter + TV + video deals you’ve been hearing about: BBC America has announced plans for the first “in-Tweet branded video synced to entertainment TV series.” Twitter has previously incorporated video with live events like the March Madness basketball tournament.


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There was a worry before I started this that I was going to burn every bridge I had. But I realize now that there are some bridges that are worth burning.

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