advertising 
4319 posts and columns on advertising
Twitter Asks You How You Use Twitter While You Watch TV, While You’re Watching TV and Using Twitter
So it’s asking its users about their TV + Twitter habits. Again.
(Almost) No One Is Reading Your Tweets
Until Friday afternoon, Justine Sacco was just like you: A Twitter user whose tweets went unread by almost everyone.
Happy Holidays! Facebook Stuffs More Ads in Its Stockings.
’Tis the season to increase your News Feed ad load. Did you notice? Wall Street has.
When Twitter Bought MoPub, It Bought Itself an Advertising Safety Net
Even if growth on Twitter’s own properties stalls out, it now has a fast-growing mobile business that works everywhere else
Facebook and Mark Zuckerberg Sell, and So Does Wall Street
Mark Zuckerberg is selling a bunch of shares — but he’s buying even more, and giving $1 billion to charity. Meanwhile, Facebook investors are using the news as a chance to profit from a big run.
Mirriad, the Company That Wants to Automate Product Placement, Gets Some High-Profile Help
Roger Faxon, the man last seen leading EMI Music, joins the digital ad startup as chairman.
News Byte
Hulu Says It Has 5 Million Paying Subscribers and a Billion-Dollar Year
Hulu has 5 million subscribers for its Hulu Plus video subscription service, the company announced today. That’s up from three million a year ago, and four million at the end of April. The company also said it generated $1 billion in revenue this year – a number that outgoing CEO Andy Forssell projected in October.Here’s What a Facebook Video Ad Looks Like
Facebook is calling them a “test.” Whatever you want to call them, you’re going to be seeing these in your feed soon.
Spotify’s Daniel Ek on Competition, Controversy and Crossing Over Into the Mainstream
“We’ve proved that you can actually make this a business,” says the streaming music service’s CEO. Next step: Making it a really big business, while fighting off new competition.
