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Square Beefs Up Its Register for Restaurants

Mike Isaac in Commerce on April 29 at 12:00 am PT

Commerce startup Square on Monday rolled out an update to its Register product, the software given freely to merchants to use as a point-of-sale system in conjunction with the Square card reader. The update makes the software more amenable to short-order restaurants by giving them the ability to create customized kitchen tickets and order modifications, essentially an attempt to make its software useful to more types of businesses in the SMB demographic.

News Byte

Belly Now Aims Its Loyalty Platform at National Enterprise Businesses

Kara Swisher in Commerce on April 25 at 7:00 am PT

Chicago-based Belly said it was rolling out its customer loyalty and marketing platform to larger national enterprise clients. The startup has been aimed at the consumer market and smaller businesses since its launch in 2011, focused on increasing customer engagement, driving repeat business and helping attract new customers. Belly said it has been working with 40 national chains representing more than 500 current locations, using a system that includes a tech platform, an in-store tablet, analytics and marketing, as well as helping clients do email campaigns, social media integration and other mobile marketing.