"Cyber Monday" Sales Appear Strong
Online shopping sites offered deeper discounts and pushed new technology to connect with consumers on Cyber Monday, in what’s shaping up to be a strong post-Thanksgiving sales period for online retailers.
At GSI Commerce Inc. (GSIC), which runs about 100 Web sites for brands including Aeropostale and GNC, said that consumers began hitting Web sales aggressively early in the morning on Cyber Monday, thanks to aggressive promotions on Sunday. GSI also said that same-store sales on Thursday through Sunday increased 17 percent over the same period last year.
All indications are that Cyber Monday will be a strong day across the industry,” said Fiona Dias, the executive vice president of strategy and marketing for GSI.
