Bing Search Trends: The Year of the Kardashian
It’s that time of year again when we are privy to a peek (disturbing as it may be) into society’s collective news appetite as reflected by the year’s search trends. Today, Microsoft’s Bing offered its insights. While last year’s top search queries included serious topics like the stock market, swine flu and Michael Jackson, this year’s Top 10 is almost all celebrity names. The single most popular search on Bing in 2010: Kim Kardashian, by a wide margin over No. 2, Sandra Bullock. The list from there: 3. Tiger Woods; 4. Lady Gaga; 5. Barack Obama; 6. Hairstyles; 7. Kate Gosselin (the sole repeater from last year); 8. Walmart; 9. Justin Bieber; and 10. Free.