No New Windows Phone Device in LG’s Pipeline
LG is not abandoning Microsoft’s Windows Phone platform; it’s just not particularly focused on it at the moment.
Responding to a report in the Korea Herald that suggested it was “taking a step back from Windows Phones,” LG today said that is an inaccurate characterization.
“At the moment, LG is primarily focusing on developing Android-equipped smartphones,” the company said in a statement. “Contrary to what some articles have said, LG is not giving up on Windows Phones.”
But it’s not exactly throwing its full support behind them, either. There isn’t a single Windows Phone device on the company’s near-term handset roadmap, as the company itself concedes.
“Although we currently don’t have a new Windows device in the pipeline, that is simply because demand for Android devices is so strong,” LG said in a statement to AllThingsD. “We’ve maintained since the beginning that LG will support whatever operating system consumers want but at the moment, our priority is to get our Android devices to a level where we feel we have strong coverage of all the major markets.”
So no, LG is not giving up on Windows Phone. But its commitment to the platform wasn’t all that big in the first place. While it was one of the first hardware makers to support the platform, the company has released only a handful of handsets running the OS.