Social TV Tracker Bluefin Labs Lands New CEO
Social TV tracker Bluefin Labs has a new CEO: JP Maheu, a digital ad veteran who has held top jobs at Razorfish, Ogilvy & Mather and Publicis. He replaces co-founder Deb Roy, who remains chairman. Bluefin is one of several start-ups that watch online conversations about TV; it has raised $20 million from investors including SoftBank Capital, Time Warner and Redpoint.