Arik Hesseldahl

Recent Posts by Arik Hesseldahl

The End Is Here Before the Beginning for Beyond Oblivion

Beyond Oblivion, a New York-based music start-up is shutting down before even launching a product, having burned through some $87 million worth of funding, according to a report in the Financial Times (link goes to a story behind a paywall). Backed by investments from News Corp. (which also owns this Web site), it had sought to bundle the service with hardware and charge a flat fee, but had trouble selling recording labels on the idea.


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There’s a lot of attention and PR around Marissa, but their product lineup just kind of blows.

— Om Malik on Bloomberg TV, talking about Yahoo, the September issue of Vogue Magazine, and our overdependence on Google