Google Advertises Its China Position With Search Ads
Google (GOOG) has found a new way to advertise its decision to stop censoring its Chinese search engine: its search engine.
English-language searches Tuesday on Google.com for various phrases related to Google and China–such as “Google Leaves China,” or “Google vs. Baidu”–called up an ad that linked to the company’s manifesto on the matter, the corporate blog it issued last week in which it disclosed it was hit by a major cyber attack and said it may pull out of China entirely. The ad, with a heading “Google and China,” invited viewers to “read our public response to recent security issues on the Google blog.”
Similar searches on Microsoft’s (MSFT) Bing search engine and Yahoo’s (YHOO) search engine did not yield the same ads.