From YouTube to TV
An online-video series funded by Google Inc.’s YouTube video site is being turned into a syndicated TV show to run on ABC stations, a sign of how made-for-Web content is finding new legs in the offline world.
Everyday Health Inc., which launched the healthy-cooking series “Recipe Rehab” in April on its YouTube “channel,” said it is making longer, 30-minute episodes of the show, which will appear on nearly all stations affiliated with Walt Disney Co.’s ABC. The show, which is co-produced by Trium Entertainment LLC, will be broadcast on weekends in mid-morning starting Oct. 6.