Accel Leads $9.4 Million Round for Affiliate, App Marketing Tracker HasOffers
HasOffers, a four-year-old company that helps companies track their affiliate marketing programs, has raised its first outside funding, a $9.4 million round led by Accel Partners, along with angels including RealNetworks founder Rob Glaser. The company also offers a service that lets app developers track installs and other engagement metrics they can attribute to advertisers.