Best Buy Joins Free Shipping Fray
Best Buy Co. said it plans to offer free online shipping on certain items through Dec. 21, following a similar move by Wal-Mart Stores Inc. earlier this month.
The electronics retailer said Wednesday its offer is valid on “hundreds of thousands” of items, including all CDs, Blu-Ray and DVD movies and gaming software and accessories. Some items, such as Apple Inc.’s iPads, laptop computers and major appliances are not included.
Wal-Mart, the world’s largest retailer, plans to provide free shipping on more than 60,000 online items during the holidays without the need for a minimum purchase or subscription plan.
The strategy was seen as an attempt to counter a similar but broader deal from rival Target Inc. and grab sales from e-commerce leader Amazon.com Inc. From Nov. 21 to Dec. 11, Target plans to offer free shipping on more than 800,000 items, on orders of at least $50. Amazon already includes free shipping on many orders over $25.